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来源：南风盛世品牌设计转载 标签：品牌战略，品牌概念
您上一次关注营销信息是什么时候开始关注（更不用说采取行动了）？你不是一个人。剪线，广告屏蔽，第二屏多任务处理和平均注意力跨度为8秒（现在比金鱼还要短），这意味着聆听不仅困难，而且很快将变得几乎不可能。
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对营销的未来角色有清晰愿景的CMO可以通过领导力制定议程，并采用技术，人员和组织设计来掌握不断变化的营销格局，并驾驭从注意力转移到建立忠诚度的转变。
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