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当今的品牌应该围绕物理数字融合制定战略将两个世界视为密不可分的结合
烟台科技VI设计-烟台科技VI设计公司-烟台科技品牌设计公司转载品牌体验的未来

我拥有建筑和电影背景,现在担任品牌体验机构Optimist Inc.的首席设计官,对解决如何实现物理世界与数字世界之间的完美结合充满了特别的热情。

来源:南风盛世品牌设计转载     标签:品牌战略品牌形象设计这很大程度上与使设计,技术和生产使用相同的语言有关。受到荷兰哲学家弗莱姆·弗瑟(VilémFlusser)的启发,他认为数字世界和物理世界最终将成为一个完美的结合,我想相信这个未来的建筑现实并不遥不可及。想象世界不再是物理和数字之间的二分法,而我们将能够思考和设计3维,4维和5维空间,这变得越来越容易。

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数字和物理的二分法将为新的,更复杂的现实定义让路。因此,架构和经验也将被视为一体。人类将不可避免地通过植入的芯片和传感器真正连接到这个新现实。尽管这种未来的愿景可能会带来反乌托邦式黑暗科幻电影的危险,但我非常乐观地认为它会令人着迷,并创造出从目前的风险点难以想象的潜力。

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